Remote Otter LogoRemoteOtter

Sr. Manager, Account Based Marketing - Remote

Posted 2 weeks ago
Marketing
Full Time
USA
$150,000.00 - $158,750.00/year

Overview

Dandy is transforming the massive and antiquated dental industry—an industry worth over $200B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients.

In Short

  • Develop and lead an integrated ABM strategy targeting high-potential accounts.
  • Define segmentation, targeting, and account selection processes.
  • Champion best practices and innovative strategies in ABM.
  • Oversee multi-channel marketing programs including digital and direct mail.
  • Drive planning, execution, and optimization of ABM initiatives.
  • Leverage analytics to refine campaign tactics and enhance ROI.
  • Collaborate with cross-functional teams to integrate ABM strategies.
  • Establish and track KPIs for account engagement and revenue impact.
  • Adapt ABM strategies to maximize competitive advantage.
  • Manage multiple projects in a fast-paced environment.

Requirements

  • 7+ years of experience in B2B marketing with a focus on ABM.
  • Proven track record in executing high-impact ABM programs.
  • Expertise in multi-channel marketing techniques and automation platforms.
  • Leadership in managing cross-functional teams and mentoring talent.
  • Exceptional strategic, analytical, and communication skills.
  • Adept at managing multiple projects in a dynamic environment.

Benefits

  • Competitive salary plus equity.
  • Comprehensive benefits including healthcare and retirement options.
  • Generous paid time off.
  • Support for mental health and parental planning resources.
  • Diversity and inclusion in the workplace.
  • Commitment to accessibility and accommodations.
Dandy logo

Dandy

Dandy is a forward-thinking company revolutionizing the dental industry, which is valued at $200 billion but has remained largely outdated. With the support of prominent venture capital investors, Dandy aims to integrate and simplify all functions of dental practices through innovative technology. The company is dedicated to building a comprehensive operating system for dental offices across America, empowering dentists with cutting-edge technology, innovation, and exceptional support to enhance their practices, improve patient care, and optimize operational efficiency.

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