Product Marketing Manager - Remote

Overview

The Product Marketing Manager will play a critical role in shaping the go-to-market strategy and content creation for Crogl, a rapidly growing knowledge engine for Security Operations.

In Short

• Own positioning, messaging, and narrative development for product offerings.
• Partner with Product to translate roadmap features into compelling benefits.
• Build and maintain competitive intelligence to differentiate in the market.
• Create sales enablement tools: battlecards, one-pagers, decks, and case studies.
• Develop and manage product launches and release marketing campaigns.
• Interview customers and conduct market research to inform messaging.
• Track and report on product marketing KPIs and performance.

Requirements

• 4+ years of experience in product marketing in a Cybersecurity company.
• 3+ years of experience working as a security practitioner.
• Proven experience launching security products and driving GTM programs from scratch.
• Experience and passion for creating security product content to help drive customer demand.
• Strong understanding of Crogl’s user personas and the ability to translate requirements back to Product.
• A strategic mindset with a demonstrated ability to communicate to multiple levels from CISOs to practitioner to analyst.

Benefits

• Equal opportunity employer.