UK Channel Marketing Manager - Remote

Overview

The UK Channel Marketing Manager will play a crucial role in driving Cricut's growth in the UK through the development and execution of a tailored channel marketing strategy.

In Short

• Develop and execute a comprehensive channel marketing strategy for the UK market.
• Analyse market trends and consumer behavior to identify growth opportunities.
• Maintain strong relationships with key distribution partners in the UK.
• Lead the planning and execution of targeted co-marketing campaigns.
• Drive region-specific lead generation programs to increase brand awareness.
• Use data analysis to evaluate the effectiveness of marketing programs.
• Collaborate with cross-functional teams to implement marketing initiatives.
• Manage Marketing & Retail Agencies and external Field Teams.
• Plan and track the UK Channel Marketing budget.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• At least 5 years of experience in channel marketing.
• Proven track record of successful channel marketing strategies.
• Strong analytical skills for data-driven decision-making.
• Excellent communication and interpersonal skills.
• Experience in managing marketing budgets.
• Self-starter with a proactive approach.
• Familiarity with the UK retail landscape.
• Authorized to work in the UK, living within 1-2 hours from London.

Benefits

• Inclusive work environment that values diversity.
• Opportunity to work with a creative and passionate team.
• Engagement with a community of makers and DIY enthusiasts.