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Director of Marketing, APAC - Remote

Posted 3 days ago
Marketing
Full Time
SG

Overview

The Director of Marketing, APAC at Coupa will craft and execute innovative strategies to drive new business and cross-sell opportunities across the Asia-Pacific region, partnering closely with the sales team to create a comprehensive strategy from concept to execution.

In Short

  • Lead and execute marketing strategies for the APAC region.
  • Collaborate with sales to support revenue growth.
  • Design multi-channel marketing campaigns.
  • Work with cross-functional teams for programmatic strategies.
  • Optimize customer growth initiatives using data.
  • Plan and manage events and webinars.
  • Adapt marketing strategies to regional differences.
  • Meet weekly with sales to align marketing priorities.
  • 15+ years of experience in B2B marketing required.
  • Comfortable with various MarTech solutions.

Requirements

  • 15+ years in Enterprise B2B marketing, demand generation, or digital marketing.
  • Data and metrics-focused with MarTech experience.
  • Experience with ABM programs.
  • Strong project management skills.
  • Ability to navigate ambiguity in a fast-paced environment.
  • Forecasting, reporting, and budget management skills.
  • A can-do attitude.
  • Some travel expected.

Benefits

  • Pioneering technology and innovation.
  • Collaborative and transparent culture.
  • Global impact on clients and business.
Coupa logo

Coupa

Coupa is a leading AI-driven platform that empowers organizations to operate smarter and grow faster by optimizing sourcing, purchasing, supply chains, and financial management. Trusted by over 3,000 global organizations, Coupa focuses on transforming operating margins, increasing efficiencies, optimizing cash flow, and reducing risk. The company is dedicated to ensuring customer success, delivering results through innovation, and fostering a collaborative environment infused with professionalism and integrity. Committed to diversity, equity, and inclusion, Coupa is an equal-opportunity employer that values the contributions of all employees.

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