Head of Marketing - Remote

Overview

As the foundational Head of Marketing for Colossus Fantasy, you will have sole responsibility for driving user growth through strategic marketing initiatives in the US.

In Short

• Develop and execute a comprehensive marketing strategy to drive user growth and increase market share.
• Identify and evaluate new marketing opportunities, channels, and campaigns aligned with the company's objectives.
• Conduct market research to identify emerging trends, market gaps, and potential areas for marketing expansion.
• Build and maintain strong relationships with industry stakeholders, especially media partners/affiliates, influencers, and online community leaders.
• Negotiate and secure partnerships, content agreements, and advertising placements for effective brand promotion.
• Collaborate closely with the business development team to create and implement effective marketing strategies.
• Monitor competitor activities and industry trends to anticipate changes and capitalize on emerging opportunities.
• Analyse marketing and operational data to track performance against targets and provide regular reports to the executive team.

Requirements

• Proven experience in a marketing leadership role, preferably in the sports or gaming industry.
• Strong analytical skills and experience with data-driven decision-making.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Experience in developing and executing successful marketing strategies.
• Knowledge of digital marketing channels and techniques.
• Strong negotiation skills and experience in partnership development.
• Passion for sports and understanding of the DFS landscape.

Benefits

• Opportunity to shape the marketing direction of a new platform.
• Work in a dynamic and fast-paced environment.
• Competitive salary and potential for bonuses based on performance.
• Flexible working conditions.
• Be part of a passionate and innovative team.