Lifecycle Marketing Specialist - Remote

Overview

Change.org is searching for an Email Marketing Specialist to drive customer engagement, retention, and loyalty by developing and executing email marketing strategies that effectively communicate key messages to users in the US market and grow our engaged user list in the United States. You will report to our Brand Communications lead, US. As a key member of our Communications team, you’ll develop and implement targeted email campaigns specific to the US audience; assist in the drafting of compelling copy; improve email engagement; run A/B testing and create performance dashboards.

In Short

• Develop and implement targeted email campaigns to the US audience.
• Support the writing and editing of compelling email copy.
• Enhance email campaigns for higher open and click-through rates.
• Run A/B tests to improve campaign performance.
• Create dashboards to track campaign results and provide insights.

Requirements

• 2-3 years of hands-on experience in email marketing.
• Proficient in email marketing platforms like Iterable or Salesforce Marketing Cloud.
• Strong analytical skills and ability to optimize campaigns based on data.
• Excellent writing and communication skills with a focus on storytelling.
• Ability to work cross-functionally with diverse teams.

Benefits

• Competitive salary based on location.
• Diverse and inclusive workplace culture.
• Opportunities for professional growth and development.
• Flexible work arrangements.