B2B Marketing Manager - Remote

Overview

The B2B Marketing Manager will be a core part of Cambly's marketing efforts in the Turkish market, focusing on lead generation and demand creation.

In Short

• Own the development and execution of integrated B2B demand generation campaigns.
• Manage content strategy and creation, including blogs and case studies.
• Plan and execute online and offline events for lead generation.
• Implement targeted Account-Based Marketing strategies.
• Grow and manage the B2B LinkedIn presence.
• Monitor and report on marketing performance metrics.
• Manage the B2B marketing budget effectively.
• Collaborate closely with the Sales team for lead quality.

Requirements

• Native in Turkish and fully proficient in English.
• 5+ years of experience in B2B marketing.
• Experience in developing marketing plans and budget management.
• Deep understanding of the Turkish B2B landscape.
• Proven ability to create compelling B2B content.
• Experience in planning successful B2B events.
• Prior experience with Account-Based Marketing programs.
• Proactive and entrepreneurial mindset.

Benefits

• Competitive salary and professional development budget.
• Remote work and paid time off from the first month.
• Private health insurance provided.
• Access to mental health coaching and therapy sessions.
• Dedicated lunch and internet allowances.
• A truly global team environment.