Growth Marketing Manager - Remote

Overview

As a member of the Growth Marketing team at Calm, you will contribute to DTC growth by bringing new users into the Calm App and Calm.com through innovative marketing strategies.

In Short

• Drive consumer growth across App, Web, and Offline Marketing channels.
• Focus on paid social marketing for DTC growth.
• Analyze data to inform marketing decisions and optimize campaigns.
• Support campaigns across all channels with a strong emphasis on performance.
• Implement automation to improve bidding strategies and performance tracking.
• Conduct A/B testing to refine ad creative and audience targeting.
• Report on campaign performance and budget pacing.
• Collaborate with internal teams to meet performance targets.
• Optimize marketing strategies based on performance metrics.
• Work in a remote capacity from specific US locations.

Requirements

• 2+ years of experience in managing paid marketing campaigns.
• Strong analytical skills and a data-driven approach.
• Proven track record in optimizing paid marketing campaigns.
• Excellent communication and relationship management skills.
• Experience with attribution platforms.
• Ability to thrive in a fast-paced environment.
• Highly organized with attention to detail.
• Self-sufficient and motivated.
• Experience in performance marketing for apps is a plus.
• Ability to manage multiple projects simultaneously.

Benefits

• Competitive salary based on geographic location.
• Equity options.
• Comprehensive benefits package.
• 401k plan.
• Flexible time off policy.