Regional Sales Manager - Southern California - Remote

Overview

We’re a celebrity-founded beverage brand backed by Vanessa Hudgens, Oliver Trevena, and now Demi Lovato, who recently joined as an investor and brand ambassador. Our signature product, made from prickly pear cactus, delivers functional benefits like rapid hydration, antioxidants, and low sugar—all while being sustainably sourced.

We’re a small but mighty team on a mission to redefine how people hydrate, and we’re growing fast. With expanding distribution across major retailers and increasing on-premise demand, we’re building a brand that’s as refreshing in ethos as it is in taste. As an early team member, you’ll have direct access to our founders, real influence on our growth, and the opportunity to develop your career alongside the brand.

In Short

• Own the SoCal market and hit monthly revenue, volume, and velocity targets
• Build strong partnerships with buyers, store teams, brokers, and distributor reps
• Gain new distribution and grow velocity across retail and on-premise accounts
• Plan and execute promotions, new item launches, and secondary placements
• Maintain an organized and proactive field schedule to maximize coverage
• Use sales data and market insights to drive growth and identify opportunities
• Ensure flawless execution of brand standards at retail and events
• Represent Caliwater at tastings, demos, trade shows, and industry events
• Collaborate with internal teams to share field insights and market feedback
• Track KPIs and provide monthly reports and field recaps

Requirements

• Self-starter with experience in sales
• Ability to thrive in a fast-paced, entrepreneurial environment
• Strong communication and relationship-building skills
• Experience in the beverage industry is a plus
• Ability to analyze sales data and market trends
• Proven track record of meeting sales targets
• Willingness to travel within the Southern California region
• Strong organizational skills
• Passion for health and wellness products
• Experience with promotions and events

Benefits

• Direct access to founders and leadership team
• Opportunity for career growth within the brand
• Dynamic and supportive team environment
• Involvement in a high-growth beverage brand
• Access to product discounts
• Flexible work environment
• Health and wellness benefits
• Participation in company events and tastings
• Networking opportunities within the industry
• Impact on brand growth and direction