Growth Creative Strategist - Remote

Overview

Bobbie is creating a parenting culture of confidence, not comparison, with a focus on organic infant formula. The company aims to support parents in their feeding choices.

In Short

• Join a creative team as a Growth Creative Strategist.
• Balance brand storytelling with performance marketing.
• Develop insight-driven creative strategies.
• Collaborate with marketing and creative teams.
• Analyze creative performance data for optimization.
• Lead creative ideation for marketing initiatives.
• Stay updated on digital trends and best practices.
• Define and report on key creative KPIs.
• 10+ years of experience preferred.
• Passion for storytelling and experimentation.

Requirements

• 10+ years in creative performance strategy or growth marketing.
• Understanding of performance-driven creative.
• Experience with social ad platforms.
• Ability to translate insights into strategies.
• Strong point of view on engaging creative.
• Experience directing creatives against briefs.
• Passion for experimentation and storytelling.

Benefits

• Competitive stock options.
• 401k with employer match.
• 100% covered medical, dental, and vision insurance.
• Flexible Time Off Policy.
• 16 paid company holidays.
• 16 weeks of paid parental leave.
• One year subscription to Bobbie or Baby's Only.
• $75 monthly internet stipend.
• Co-working space reimbursement.