Senior Marketing Manager, E-commerce - Remote

Overview

As a Senior Marketing Manager at Black Spectacles, you will lead the e-commerce strategy and execution while contributing to B2B demand generation. This role requires a data-driven approach and expertise in various marketing channels.

In Short

• Lead e-commerce growth strategies and execution.
• Manage SEO and organic search campaigns.
• Oversee a small marketing team and collaborate with vendors.
• Utilize Google Analytics for performance tracking.
• Develop demand generation campaigns for B2B sales.
• Create automated workflows using HubSpot.
• Optimize landing pages and email campaigns.
• Align marketing efforts with product and sales teams.
• Report on key performance metrics and trends.
• Contribute to a collaborative and innovative work environment.

Requirements

• Experience in e-commerce and B2B marketing.
• Strong knowledge of SEO and analytics tools.
• Proven track record in managing marketing campaigns.
• Ability to lead and mentor a team.
• Excellent communication and collaboration skills.
• Passion for architecture and design.
• Strategic mindset with a data-driven approach.
• Experience with HubSpot and digital marketing tools.
• Ability to analyze data and make informed decisions.
• Strong organizational and project management skills.

Benefits

• Fully remote work environment.
• Regular opportunities for professional growth.
• Collaborative and supportive team culture.
• Recognition as a great place to work.
• Competitive salary and benefits package.