The VP, Brand & Growth will play a pivotal role in defining and executing our brand narrative, voice, and content strategy as a lever to drive pipeline growth and revenue for WordPress VIP, the enterprise division of Automattic.
In Short
Lead and build a high-performing team.
Develop and execute brand positioning strategies.
Drive cohesive communication across all channels.
Oversee content planning and distribution.
Manage performance marketing strategies.
Collaborate with cross-functional teams.
Utilize data to optimize marketing efforts.
Enhance customer journey through website management.
Drive a comprehensive communications strategy.
Foster a culture of creativity and accountability.
Requirements
Proven experience in brand and content strategy.
Success in executing impactful brand campaigns.
Strong understanding of digital content channels.
Exceptional storytelling skills.
Experience in a collaborative, high-growth environment.