Lifecycle Marketing Manager - Remote

Overview

Atticus is a platform dedicated to helping individuals in crisis access essential legal and governmental support. With a strong track record of connecting clients to over $4 billion in aid, we are seeking a Lifecycle Marketing Manager to optimize our client engagement processes.

In Short

• Develop and manage a lifecycle marketing roadmap.
• Enhance messaging and client communication strategies.
• Build and execute email and SMS campaigns.
• Collaborate with content marketing and product teams.
• Analyze campaign results for continuous improvement.
• Work with cross-functional teams to align marketing efforts.
• Ensure all communications are brand-aligned and compelling.
• Utilize lifecycle marketing technology effectively.
• Drive client engagement from ad contact to lawyer hire.
• Contribute to a mission-driven company culture.

Requirements

• 5+ years of marketing experience, with 2+ years in lifecycle marketing.
• Proven track record of leading lifecycle campaigns from start to finish.
• Experience marketing to users with complex needs.
• Strong relationship-building skills across teams.
• Bonus: Experience with customer.io, Looker, and SalesForce.

Benefits

• Competitive salary with equity options.
• 100% coverage of employee medical and dental premiums.
• 15 vacation days and ~19 paid holidays annually.
• Reimbursable stipends for internet service and education.
• Student loan repayment assistance up to $1,200/year.
• 401(k) and optional HSA/FSA.
• Supportive and collaborative team environment.