Vice President of Marketing - Remote

Overview

The Vice President of Marketing is a strategic and results-driven leader responsible for developing and executing marketing initiatives that drive referral growth, new patient acquisition, and brand visibility across Ally Psychiatry’s enterprise platform.

In Short

• Develop and execute a comprehensive marketing strategy focused on referral development and new patient growth.
• Collaborate with leadership to identify target markets and growth opportunities.
• Utilize market research and referral analytics for strategic decisions.
• Manage the marketing budget for efficient resource allocation.
• Lead a team responsible for building relationships with community partners.
• Oversee digital marketing efforts to drive online patient inquiries.
• Monitor digital performance metrics to optimize marketing ROI.
• Lead brand positioning efforts to enhance community recognition.
• Build and mentor a high-performing marketing team.
• Foster a culture of innovation and collaboration.

Requirements

• Bachelor’s degree in marketing, communications, or related field required; Master’s preferred.
• 8–10 years of progressive marketing leadership experience.
• Proven success in developing marketing strategies that drive growth.
• Strong leadership and relationship-building skills.
• Deep understanding of digital marketing and data analytics.
• Excellent communication and project management skills.
• Growth-oriented and data-driven strategist.
• Skilled relationship builder and communicator.
• Passionate advocate for behavioral health access.

Benefits

• Competitive compensation.
• Aggressive benefits.
• Cultivates a culture of growth and collaboration.
• Opportunity to shape evolving services.