Lead Growth Marketing Manager - Remote

Overview

Workiva is seeking a Lead Growth Marketing Manager to create and manage the design and expansion of emerging use cases and solutions globally, from concept to launch. This highly cross-functional role partners with leaders across the business to identify or strengthen market position, increase awareness, and generate demand for our industry-leading offerings.

In Short

• Lead the formulation of growth strategies emphasizing build, buy, and partner options.
• Conduct evaluations of potential partners and acquisition opportunities.
• Establish criteria for marketplace expansion including financial modeling.
• Develop go-to-market strategies for new markets and solutions.
• Collaborate with various teams to align product and GTM strategies.
• Analyze market trends and customer needs to drive growth strategy.
• Play a crucial role in positioning growth solutions in industry reports.
• Minimum of 25% travel required.
• Reliable internet access for remote work.
• Salary range in the US: $133,000.00 - $214,000.00.

Requirements

• Undergraduate Degree or equivalent experience in a related field.
• 8+ years of experience in growth marketing or related fields.
• Experience in B2B tech marketing, preferably SaaS.
• Proficiency in defining and launching scalable solutions.
• Effective communication skills across all organizational levels.
• Ability to navigate ambiguity and uncover new market opportunities.
• Demonstrated success in collaborating with cross-functional teams.
• Strategic mindset with data-driven decision-making skills.
• Proven ability to innovate and optimize strategies.
• Exceptional communication and program management skills.

Benefits

• A discretionary bonus typically paid annually.
• Restricted Stock Units granted at time of hire.
• 401(k) match and comprehensive employee benefits package.