Practice Marketing Manager - Remote

Overview

Join Woodruff Sawyer as a Practice Marketing Manager and make a significant impact in growing brand awareness, improving client engagement, and generating qualified leads.

In Short

• Partner with practice leaders and producers to strategize and build multi-channel marketing plans.
• Collaborate with individual producers to build out personal brands.
• Develop coordinated cross-practice campaigns.
• Stay informed on industry trends to design marketing strategies.
• Collaborate closely with internal marketing teams.
• Develop content marketing strategies for practice areas.
• Analyze marketing data to demonstrate campaign effectiveness.
• Build relationships within sales teams.
• Ensure effective application of marketing resources.
• Provide support to the RFP Manager as needed.

Requirements

• Minimum of 4 years of experience in lead generation and marketing.
• Experience in the insurance or professional service industry preferred.
• Bachelor’s degree in business, marketing, or related field.
• Experience with Salesforce, Pardot, and marketing automation tools.
• Outstanding communication and relationship-building skills.

Benefits

• Medical, Dental, and Vision coverage.
• 401k Retirement Plan with company match.
• Ownership in the company through ESOP.
• Paid vacation, holidays, and sick days.
• Life Insurance and Disability benefits.
• Flexible Spending Account (FSA).
• Wellness programs and workplace flexibility benefits.
• Professional development and reimbursement programs.
• Added perks like discounted event tickets and financial coaching.