GTM Manager - Remote

Overview

Wokelo is a Gen-AI powered investment research platform that automates complex research and analysis tasks, traditionally performed by humans. We are seeking an experienced GTM Manager who will transition into a Marketing Director role, playing a critical role in driving pipeline growth and building awareness for Wokelo’s innovative platform.

In Short

• Lead the creation and execution of Wokelo’s ABM strategy.
• Oversee multichannel ABM campaigns including email, display ads, and social media.
• Establish KPIs to track ABM campaign performance.
• Plan and execute B2B events and sponsorships.
• Build strategic partnerships for co-marketing opportunities.
• Develop tailored content for different stages of the buyer’s journey.
• Serve as the primary copywriting expert for digital assets.
• Manage end-to-end product marketing launches.
• Optimize paid acquisition campaigns and SEO strategies.
• Collaborate with teams and industry leaders.

Requirements

• 4+ years of experience as a Growth Lead at a Seed/Series-A startup.
• Expertise in account-based marketing and content marketing.
• Hands-on experience managing paid acquisition campaigns.
• Strong analytical skills with a data-driven approach.
• Excellent communication and collaboration skills.
• Familiarity with AI or financial technology is a strong advantage.

Benefits

• Be a founding member of a Gen-AI startup team.
• Competitive compensation and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Flexible vacation policy and remote work opportunities.
• Opportunity to shape the company’s marketing strategy.