ASO Team Leader - Remote

Overview

As the ASO Team Lead at Welltech, you will develop ASO strategies for our core apps and drive implementation with a team, ensuring sustainable organic growth and visibility.

In Short

• Manage and mentor a team of ASO Specialists.
• Develop and implement ASO strategies for our apps.
• Focus on increasing subscription conversions and revenue.
• Analyze app store performance and user behavior.
• Optimize keywords and metadata for visibility.
• Monitor competitors and identify growth opportunities.
• Oversee A/B testing and data-driven optimizations.
• Collaborate with cross-functional teams for cohesive strategies.
• Ensure effective localization of app listings.
• Present performance insights and recommendations.

Requirements

• 3+ years in ASO or mobile marketing, with leadership experience.
• Ability to develop and drive ASO strategies.
• Experience with mobile paid acquisition teams.
• Proven track record in subscription app growth.
• Familiarity with ASO tools like AppTweak and Sensor Tower.
• Strong analytical skills and mindset.
• Excellent people management and communication skills.
• Proficiency in English.

Benefits

• Culture of personal and professional growth.
• Empowerment to inspire and impact.
• Focus on achieving meaningful outcomes.
• Be part of a movement for a healthier world.