Part-Time CRM Executive (Finnish Speaking) - Remote

Overview

You will be responsible for the development, implementation, and optimization of customer engagement and retention initiatives within the iGaming sector. This role is vital in ensuring that our customers enjoy a seamless and engaging gaming experience.

In Short

• Monitoring the marketplace, competitive landscape, industry trends, and 3rd party data sources to identify marketing opportunities.
• Proactively proposing new activities, tests, channels, and methods.
• Analysing customer data to segment the player base effectively.
• Creating and managing email marketing campaigns and newsletters.
• Overseeing loyalty programs and promotions.
• Managing communication across various channels for consistent engagement.
• Analysing player behaviour and campaign performance.
• Conducting A/B tests to optimise strategies.
• Collaborating with cross-functional teams on CRM initiatives.
• Ensuring compliance with industry regulations.

Requirements

• Proven experience in CRM or content writing in the iGaming industry.
• Finnish language fluency (a must have).
• Strong communication skills.
• Strong analytical skills and proficiency in data-driven decision-making.
• Familiarity with CRM software and marketing automation tools.
• Creative thinking and ability to develop engaging content.
• Understanding of iGaming customer behavior and trends.
• Knowledge of industry regulations and responsible gaming practices.
• Results-driven with commitment to KPIs and targets.
• Ability to work in a fast-paced environment.
• Strong organizational skills and attention to detail.

Benefits

• Consultancy contract (B2B) within Europe for part-time service (20-25 hours per week).