Remote Otter LogoRemoteOtter

Paid Media Specialist - Remote

Posted 2 weeks ago
Marketing
Full Time
USA

Overview

The Paid Media Specialist is responsible for managing and optimizing paid campaigns to drive engagement and conversions for multiple customer journeys.

In Short

  • Manage and optimize paid media campaigns across multiple platforms.
  • Execute paid media strategies for customer engagement.
  • Analyze data for insights and optimizations.
  • Collaborate with creative teams on ad content.
  • Monitor ad spend and audience performance.
  • Provide actionable insights into campaign performance.
  • Define and evaluate paid media KPIs.
  • Strategize segmented email campaigns.
  • Build automated email workflows and nurture sequences.
  • Ensure messaging aligns with brand voice.

Requirements

  • 3+ years of experience in digital marketing or PPC.
  • Strong knowledge of Google Ads, Meta Ads, and LinkedIn Ads.
  • Email marketing experience preferred.
  • Proven analytical skills with digital marketing analytics tools.
  • Ability to think strategically in a fast-paced environment.

Benefits

  • Excellent benefits package including healthcare coverage.
  • 401(k) plan.
  • Tuition reimbursement.
  • Vacation, sick, and holiday pay.

U.M.M.I

USA MOT Motion Industries

USA MOT Motion Industries is a leading industrial parts distributor and the largest global auto parts network, established in 1928. The company prides itself on setting high standards for performance and value, offering rewarding careers that blend the personal touch of a small company with the expansive reach of a global organization. With a focus on building strong relationships and delivering exceptional value, USA MOT Motion Industries provides opportunities for professional growth and development, particularly through hands-on internships that enhance sales, communication, and business acumen skills.

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