Product Manager, SEO - Remote

Overview

Upwork is seeking an SEO Product Manager to join our expanding SEO team. This role involves implementing SEO best practices and shaping strategies in response to AI-powered search experiences.

In Short

• Advocate for customer-centric SEO solutions.
• Manage SEO projects focusing on traditional optimization and AI strategies.
• Analyze the impact of generative search models on rankings.
• Develop project plans and ensure stakeholder alignment.
• Design and implement SEO and CRO experiments.
• Conduct keyword research and content audits.
• Collaborate with teams to enhance visibility in AI-driven searches.
• Translate data into actionable insights.
• Stay updated on industry shifts and algorithm updates.
• Track search results and competitor performance.

Requirements

• 2 to 4 years of SEO experience.
• Project management skills for collaborative initiatives.
• Experience with customer-centric SEO strategies.
• Proven track record in driving organic traffic.
• Curiosity about AI-powered search trends.
• Strong analytical skills using SEO tools.
• Excellent communication and collaboration skills.
• Growth mindset and eagerness to adapt.

Benefits

• Comprehensive medical coverage.
• Unlimited PTO.
• 401(k) plan with matching.
• 12 weeks of paid parental leave.
• Employee Stock Purchase Plan.