The Product Manager - SEO will be responsible for developing and executing effective SEO strategies to enhance website visibility and drive organic traffic, while also focusing on ASO strategies for mobile applications.
In Short
Develop and execute SEO strategies to improve search rankings.
Conduct comprehensive keyword research for content optimization.
Optimize page elements for user experience and search rankings.
Monitor and analyze SEO performance using advanced tools.
Stay updated on SEO trends and algorithm changes.
Design and implement ASO strategies for mobile apps.
Analyze app store performance and provide detailed reports.
Collaborate with marketing and development teams for strategy alignment.
Conduct competitor analysis to identify market opportunities.
Perform other duties as assigned by the team leader.
Requirements
3+ years of relevant experience in SEO and ASO.
Strong understanding of search engine algorithms and best practices.
Proficient in SEO tools like Google Analytics, Ahrefs, SEMrush.
Experience in app store optimization.
Strong data analysis skills.
Excellent written and verbal communication skills.
Able to work independently and collaboratively.
Passionate about the cryptocurrency industry.
Strong sense of responsibility and ability to work under pressure.
Benefits
Opportunity to work in a leading digital asset exchange.
Engage in innovative product development.
Collaborative and decentralized team culture.
Potential for career growth in a rapidly evolving industry.