Senior Data Analyst, Marketing - Remote

Overview

As a Senior Data Analyst, Marketing, you will lead advanced analytics initiatives focused on optimizing our integrated marketing program across channels.

In Short

• Lead advanced analytics initiatives for marketing optimization.
• Drive creative testing and optimization strategies.
• Develop reporting frameworks connecting creative performance to metrics.
• Analyze campaign effectiveness across media channels.
• Partner with teams to translate data insights into recommendations.
• Build and maintain interactive dashboards for stakeholders.

Requirements

• 5+ years of experience in marketing analytics.
• Track record in creative testing and campaign performance improvement.
• Strong experience in user acquisition campaigns.
• Expertise in connecting creative variables to performance outcomes.
• Advanced SQL skills for complex data modeling.
• Experience in building impactful visualizations.
• Strategic mindset balancing performance metrics and business objectives.
• Exceptional communication skills for translating analyses.
• Collaborative approach with cross-functional teams.

Benefits

• Unlimited PTO with flexibility.
• 16 weeks of fully paid parental leave.
• $500 home office allowance.
• Connected virtual-first culture.
• 5% 401k match, FSA, health, dental, and vision plans.