The PPC Manager at Tide will be responsible for planning, delivering, and executing paid search campaigns while also exploring other digital marketing channels.
In Short
Build and optimize PPC campaigns across the UK.
Accountable for various search engines and ad networks.
Provide detailed channel roadmaps for long-term growth.
Update and build reports, analyzing core KPIs.
Design and implement tests with a rapid test-and-learn mentality.
Conduct keyword, competitor, and market research.
Create compelling adverts to maximize campaign performance.
Requirements
Minimum 3 years of experience in Paid Search.
Excellent knowledge of Google Ads, Microsoft Ads, and Google Analytics.
Strong reporting and data interpretation skills.
Experience driving traffic to various platforms.
Self-starter with ownership and accountability.
Excel proficient and numbers driven.
Analytical mindset and meticulous work ethic.
Mobile app marketing experience is a plus.
Benefits
25 days paid annual leave.
3 paid days off for volunteering or L&D activities.