Head of Content & Social - Remote

Overview

The Head of Content & Social will lead the content strategy and social presence for a lifestyle brand, focusing on storytelling and execution across various social media platforms.

In Short

• Lead content strategy across Instagram, TikTok, Facebook, and YouTube.
• Produce and publish on-brand photo/video content.
• Manage influencer outreach and community engagement.
• Write marketing copy for social posts and emails.
• Source and manage content from creators.
• Monitor and report on content KPIs.
• Collaborate on content themes and campaigns.
• Engage with customers to encourage user-generated content.
• Organize creative assets for team use.
• Work independently in a fast-paced environment.

Requirements

• 3+ years in social media, content, or influencer marketing.
• Excellent English communication skills.
• Experience in e-commerce/lifestyle brands preferred.
• Strong copywriting and visual storytelling skills.
• Proficiency in short-form video editing and design tools.
• Understanding of digital performance metrics.
• Deep interest in pets and lifestyle communities.
• Able to work independently with minimal oversight.

Benefits

• Flexible work hours.
• Opportunity to work remotely.
• Engage in a creative and dynamic environment.
• Collaborate with a passionate team.
• Contribute to a lifestyle brand focused on pets and outdoors.