Product Marketing Manager - Remote

Overview

As the Product Marketing Manager, you will be responsible for successfully launching new products and managing the lifecycle of existing ones to contribute to the company’s overall sales and revenue objectives.

In Short

• Lead the process of new product launches ensuring a seamless go-to-market process.
• Identify and integrate customer segmentation into the product roadmap.
• Develop compelling product messaging to differentiate ThriveCart from competitors.
• Track key product marketing metrics and analyze performance data.
• Conduct market research and competitive analysis to inform product development.
• Equip Sales and Customer Success teams with effective messaging.
• Collaborate with Marketing Communication for alignment on campaigns.
• Develop a Customer Lifecycle & Retention Plan.

Requirements

• Proven success in launching and scaling product marketing strategies.
• Strong storytelling and messaging skills.
• Meticulous attention to detail.
• Results-oriented mindset.
• Excellent communication skills for cross-functional collaboration.
• Data-driven mindset with experience using analytics tools.

Benefits

• Work in a collaborative environment.
• Opportunity to contribute to a growing, profitable business.
• Be part of a company that values excellence and continuous growth.