Brand Marketing Manager - Remote

Overview

This is a role for a strategic thinker who loves to do. You’ll join one of our portfolio teams and drive the brand marketing for several games within the portfolio; building the strategic brand foundations each title needs to succeed and developing the go-to-market campaigns that drive awareness, demand and ultimately commercial performance.

In Short

• Develop brand strategy and foundations for multiple games.
• Conduct market research to understand target player audiences.
• Create comprehensive go-to-market strategies and integrated campaign plans.
• Manage marketing budgets and track campaign performance against KPIs.
• Build relationships with internal teams and external developers.
• Lead campaign kick-off meetings and align stakeholders.
• Drive post-campaign retrospectives for continuous improvement.
• Demonstrate strong communication and stakeholder management skills.
• Possess a deep understanding of the gaming landscape.
• Collaborate effectively within a cross-functional marketing team.

Requirements

• Experience in brand marketing, particularly in the gaming industry.
• Ability to develop and execute go-to-market campaigns.
• Strong strategic thinking and creative instincts.
• Exceptional written and verbal communication skills.
• Analytical mindset with a focus on performance data.
• Experience managing multiple projects under pressure.
• Strong stakeholder management and influencing skills.
• Collaborative team-first approach.
• Familiarity with player research methodologies is a plus.
• Experience with managing creative agency relationships is a bonus.

Benefits

• Opportunity to work on exciting gaming projects.
• Collaborative and dynamic work environment.
• Professional development opportunities.
• Flexible working arrangements.
• Competitive salary and benefits package.
• Engaging company culture focused on innovation.
• Access to industry events and networking opportunities.
• Support for personal growth and career advancement.
• Work with a passionate team of gaming enthusiasts.
• Contribute to the success of popular video game titles.