Customer Marketing Manager - Remote

Overview

The Customer Marketing Manager will drive customer engagement, retention, and advocacy by building meaningful educator relationships and ensuring schools experience the full value of TCI’s programs after purchase.

In Short

• Develop and execute customer marketing programs for onboarding and long-term engagement.
• Create renewal and retention campaigns aligned to customer health metrics.
• Design and deliver onboarding communications and in-app/email journeys.
• Gather, analyze, and present customer engagement and product usage insights.
• Capture and promote customer stories, testimonials, and success narratives.
• Partner internally to represent the voice of the educator.

Requirements

• Bachelor’s degree in Marketing, Business, Education, Communications, or related field.
• 5+ years of experience in customer marketing or EdTech marketing.
• Strong analytical skills and experience interpreting usage/engagement data.
• Exceptional writing, communication, and storytelling skills.
• Experience developing onboarding, renewal, or advocacy campaigns.
• Ability to manage multiple projects and work cross-functionally.

Benefits

• Medical, dental, vision benefits.
• 401k benefits.
• PTO and bonus eligibility.