Senior Product Marketing Manager - Remote

Overview

As a Senior Product Marketing Manager at SugarCRM, you will lead the go-to-market strategies for our AI-powered product line, translating features into value messages for our customers.

In Short

• Lead development of go-to-market plans for AI-powered SugarCRM Sell.
• Analyze market conditions and customer needs.
• Develop buyer personas to understand target markets.
• Create compelling product messaging that drives engagement.
• Develop sales tools and training materials for sales teams.
• Conduct competitive market analysis for strategic insights.
• Work in a hybrid model, requiring in-office presence at least 3 days a week.
• Minimum of 5 years experience in product marketing or management.
• Exceptional communication and analytical skills required.
• Proactive and self-directed approach to identifying growth opportunities.

Requirements

• 5+ years in B2B SaaS product marketing or management.
• Bachelor’s degree in Marketing, Business, Data Analytics, or related fields.
• Strong communication skills for engaging stakeholders.
• Proficiency in data analysis for informed decision-making.
• Demonstrated leadership in managing projects and teams.
• Highly proactive and capable of working autonomously.

Benefits

• Flexible work environment promoting work/life balance.
• Opportunities for personal and professional growth.
• Recognition as a Great Place to Work.