Digital Marketing Manager - Remote

Overview

Join SmartFinancial, where our mission is clear: to drive growth and success for insurance agencies through our industry-leading technology!

In Short

• Develop, manage, and optimize successful/profitable marketing campaigns targeting CPA goals.
• Uncover campaign scale and profit drivers.
• Work with our analytics team to structure data to make optimizations against those drivers.
• Manage communications between technical and creative teams.
• Analyze reporting, as well as partner insights, to recommend strategic improvements.
• Research and test new marketing channels for the company.

Requirements

• Demonstrated success launching and managing at-scale and profitable lead generation campaigns.
• Strong negotiation ability to achieve efficient results for campaigns.
• Highly analytical with the ability to structure data and analytics to uncover critical insights.
• Deep hands-on experience across various marketing channels.
• Familiarity with 3rd party CPC, CPL, and CPM platforms and networks is a plus.
• Excellent communication and organizational skills.
• Currently managing at-scale financial services lead generation campaigns.

Benefits

• Comprehensive Health Coverage: Health, dental, and vision insurance for you and your dependents.
• Retirement Plans: 401(k) retirement plan with company matching contributions.
• Paid Time Off: Generous PTO, holidays, and extensive paid product training.
• Professional Development: Opportunities for career growth and advancement within a supportive environment that values employee development.
• Flexible Work Options: Hybrid work arrangements, combining in-office and remote work opportunities.