Product Marketing Manager - Remote

Overview

The Product Marketing organization’s mission is simple. Know the Customer. Know the Product. Connect the Two. This team member will work closely with Product Management, Marketing, Finance, Sales and Customer Success to create and execute strategy for the account security line of business and own the pricing strategy for the Sift book of business.

In Short

• Develop and maintain product positioning and messaging that resonates with the target buyer personas.
• Partner with Product Management to understand the value of product features and benefits.
• Create and execute marketing plans that drive awareness, engagement and product adoption.
• Educate both internal and external stakeholders on our product features and their benefits.
• Create marketing collateral that articulates the product value and its benefits.
• Develop and maintain sales enablement materials that align with the buying process.
• Plan for feature launches and manage the cross-functional implementation.

Requirements

• 6+ years of product marketing experience in B2B SaaS or Enterprise software.
• Experience managing strategy and GTM efforts for a product / product line.
• Strong visual and verbal storytelling skills.
• Technical background with ability to build and deliver demos.
• Experience launching SaaS products in ML, identity, and/or security domains.
• Curiosity, creativity, and a strong ability to distill complexity into crisp messaging.

Benefits

• Competitive total compensation package
• 401k plan
• Medical, dental and vision coverage
• Wellness reimbursement
• Education reimbursement
• Flexible time off