Remote Otter LogoRemoteOtter

Director of Marketing - Remote

Posted 9 weeks ago
Marketing
Full Time
USA

Overview

The Director of Marketing is responsible for developing, managing and executing integrated marketing programs that build brand awareness and qualified leads around the world.

In Short

  • Developing industry-relevant value propositions that align with the company’s mission and messaging
  • Conceiving and managing industry-specific thought-leadership programs
  • Events, sponsorships and speaking engagements (both owned and third-party)
  • Organic and paid marketing campaigns (e.g. social, search and ABM)
  • Email marketing (e.g. nurture flows, newsletters, bespoke outbound emails)
  • Creating and maintaining industry-focused sales-enablement materials
  • Partner co-marketing
  • Media relations as appropriate

Requirements

  • 10+ years of experience successfully marketing B2B consulting and/or tech services
  • Experience developing and executing industry-specific marketing programs
  • Proficiency working with Google Workspace (Docs, Sheets, Slides, etc.)
  • Demonstrated ability to “think big” and be creative while still delivering tangible outcomes
  • Proven track record delivering marketing programs that include the bullet points above
  • A bias to action yet dedication to making prudent decisions based on data
  • Positive and collaborative attitude working with diverse global teams
  • Bachelor’s degree (or equivalent) in a marketing-relevant field
  • The ideal candidate also has experience marketing AI solutions and related technologies

Benefits

  • Industry-relevant assets that equip Managing Directors, Partners and Sales for success
  • Number and opportunity value of leads generated and influenced by marketing
  • Quantifiable impact on brand awareness and traction in competitive markets
  • Engagement and campaign results that are at or above industry averages
  • On-time delivery of marketing plans and high-quality marketing materials
Sandtech logo

Sandtech

Sand Technologies is a rapidly expanding enterprise AI company dedicated to addressing significant real-world challenges faced by large corporations and governments globally. As pioneers of meaningful AI, they develop advanced solutions that extend beyond traditional applications like chatbots, tackling critical issues in sectors such as telecommunications, sustainable water management, energy, healthcare, and climate change. With a remarkable growth of over 500% in revenue over the past year, Sand Technologies is supported by a talented team of over 300 engineers and scientists across Africa, Europe, the UK, and the US. The company is recognized for its innovative technology and has received numerous prestigious awards, positioning itself as a leader in the AI space.

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