Yield and Data Analyst - Remote

Overview

We’re seeking a data-driven Yield and Data Analyst to lead yield strategy, performance analysis, and operational improvements across Rockbot’s programmatic and direct-sold media channels. This role is ideal for someone who thrives at the intersection of media planning, monetization strategy, programmatic, and process excellence.

In Short

• Own yield analysis across Rockbot’s media inventory, balancing fill, CPM, and partner goals
• Analyze impression delivery, pacing, and budget utilization across programmatic and direct campaigns and supply channels
• Develop and maintain dashboards that surface revenue trends, anomalies, and opportunities
• Collaborate with Product and Engineering to improve ad server logic, targeting, and delivery efficiency
• Audit and refine transparency files (ads.txt, sellers.json, s-chain) to ensure compliance and monetization integrity
• Support pricing strategy, packaging, and forecasting for new product launches
• Identify and resolve operational bottlenecks across campaign setup, reporting, and billing workflows
• Support the trafficking on the advertising and retail media side with campaign setups

Requirements

• 5–8 years experience in digital media yield management, revenue operations, or ad tech analytics
• Deep fluency in media math: impressions, CPMs, budgets, pacing, and delivery logic
• Strong understanding of programmatic ecosystems (DSPs, SSPs, ad servers) and DOOH monetization
• Proficiency in SQL, Excel, and BI tools (Looker, Tableau, etc.)
• Experience with transparency standards and troubleshooting ads.txt/sellers.json/s-chain
• Exceptional communication and documentation skills—able to translate complexity into clarity
• Entrepreneurial mindset with a bias for action and continuous improvement

Benefits

• Market-based compensation
• Equity options
• Comprehensive benefits