Email Marketing Specialist - Remote

Overview

We are seeking a data-driven, creative Email Marketing Specialist to join our client's team, focusing on writing compelling email copy and optimizing email performance.

In Short

• Manage multi-step automated email sequences with behavioral triggers.
• Execute A/B tests on various email aspects for continuous improvement.
• Utilize segmentation and personalization for enhanced engagement.
• Monitor key performance metrics like open and click-through rates.
• Maintain accurate email lists to ensure best practices.
• Create persuasive copy for B2B and B2C campaigns.
• Ensure compliance with email marketing regulations.
• Prepare detailed performance reports with insights.
• Stay updated with industry trends to enhance campaign effectiveness.

Requirements

• 3–6 years of experience in email marketing and campaign management.
• Strong copywriting and editing skills.
• Advanced knowledge of email deliverability best practices.
• Analytical mindset with experience using dashboards and KPIs.
• Familiarity with email compliance regulations.
• Working knowledge of HTML and responsive email design.
• A/B testing experience focused on improving key metrics.
• Ability to work independently and manage multiple brands.
• Upper-intermediate English proficiency.

Benefits

• Full-Time Position M-F from 9:00am to 5:00pm Eastern Time.
• 100% remote for candidates based in LATAM.
• Independent Contractor position.
• PTO: 10 Days Yearly.