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Senior Marketing Analytics Manager - Remote

Posted 2 days ago

Overview

As a Senior Marketing Analytics Manager at Recorded Future, you will optimize marketing strategies, ensure data accuracy, and drive performance insights to enhance demand generation and pipeline growth.

In Short

  • Develop and maintain marketing dashboards and reports.
  • Analyze customer acquisition and engagement metrics.
  • Partner with teams to measure marketing influence on pipeline and revenue.
  • Implement and maintain attribution models.
  • Provide actionable insights for marketing spend allocation.
  • Develop forecasting models for marketing pipeline contributions.
  • Ensure data integrity across marketing platforms.
  • Optimize automation workflows and audience segmentation.
  • Support annual and quarterly planning processes.
  • Collaborate with IT to enhance marketing data infrastructure.

Requirements

  • 5+ years of experience in marketing analytics in a B2B SaaS environment.
  • Expertise in marketing forecasting and predictive analytics.
  • Strong proficiency in attribution models and tools.
  • Experience with marketing automation platforms.
  • Familiarity with CRM platforms, particularly Salesforce.
  • Experience with marketing data warehouses and ETL processes.
  • Proficiency in data visualization tools.
  • Advanced Excel/Google Sheets skills.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation skills.

Benefits

  • Competitive salary range of $115,000 - $175,000.
  • Incentive compensation and equity options.
  • Medical, dental, vision, and life insurance.
  • 401K retirement plan.
  • Opportunity to work in a diverse and inclusive environment.
  • Access to continuous learning and development.
  • Flexible work arrangements.
  • Collaborative team culture.
  • Engagement in high-impact projects.
  • Work with a global team of professionals.

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