Omni Channel Performance Strategist, Paid Media - Remote

Overview

The Omni Channel Performance Strategist will manage, analyze, and update automotive-related paid search, social, and programmatic marketing campaigns utilizing various advertising technologies to drive revenue for automotive clients across the US and Canada.

In Short

• Collaborate across Paid Search with Programmatic and Social Media.
• Create and manage paid media campaigns based on dealership and marketing agency goals.
• Monitor and optimize KPIs such as impression share, CTR, CPA, and CPC.
• Analyze market trends and identify new marketing opportunities.
• Provide optimization insights and strategies to client-facing teams.

Requirements

• Minimum 2 years experience in Digital Media with a focus on Paid Search.
• Proactive and innovative mindset.
• Experience with ad management software like Kenshoo or Marin is preferred.
• Strong analytical and critical thinking skills.
• Detail-oriented with proficiency in Excel or Google Sheets.
• Ability to manage multiple projects effectively.

Benefits

• Rich benefits plans including health, dental, and vision.
• Open PTO policy allowing flexible time off.
• Opportunities for internal growth and promotions.
• Work from anywhere policy.
• Access to executive leadership and mentorship.