Propelus is seeking a proactive, results-driven Digital Marketing Manager to optimize our online product presentation and ensure a seamless shopping experience for our customers.
In Short
Collaborate with teams to develop strategies that drive online sales.
Implement and optimize e-commerce strategies using third-party tools.
Define, execute, and analyze A/B tests to optimize web experience.
Develop engaging web, email, and social content.
Assist in promotional planning to increase conversions.
Optimize product listings and website elements for SEO.
Monitor and report on the effectiveness of marketing initiatives.
Conduct competitive analysis to improve B2C and B2B presence.
Support B2B email marketing and website optimization.
Work with cross-functional teams to enhance customer experience.
Requirements
Bachelor’s degree in Marketing, Business, E-commerce, or related field.
3+ years of experience with SaaS solutions.
Proven experience in e-commerce (B2C) and digital marketing.
Proficiency in web analytics tools like Google Analytics.
Experience with A/B testing and personalization strategies.
Strong knowledge of SEO strategies.
Experience with UI/UX design principles.
Proficiency in e-commerce platforms and digital marketing tools.
Creative mindset for content development.
Excellent attention to detail and organizational skills.
Benefits
Professional development allowance.
Flexibility for work-life balance and ample PTO.
401K with company matching.
Health insurance options for employees and dependents.
Wellness benefits for fitness and organic produce.