Director of Media Relations - Travel & Tourism - Remote

Overview

We’re looking for an experienced media relations pro to join our growing Media Team, dedicated to supporting our rapidly expanding Travel & Tourism practice, which represents national, regional, and city-level DMOs; hotels and accommodations; airlines; and travel-adjacent lifestyle brands.

In Short

• Accountable for inserting travel and tourism clients into culturally relevant media conversations.
• Drive media strategies and execution in collaboration with the account team.
• Provide strategic input on campaign strategies and plans.
• Develop compelling creative ideas and media angles.
• Produce comprehensive media lists and press materials.
• Staff media events and client FAM trips.
• Stay updated on industry news and trends.
• Maintain and expand media relationships.
• Manage proactive and reactive media relations for clients.
• Co-develop KPIs and monitor/report progress.

Requirements

• Experience in media relations, particularly in travel and tourism.
• Strong communication and networking skills.
• Ability to develop creative media strategies.
• Experience in managing client relationships.
• Familiarity with traditional and emerging media channels.
• Ability to mentor and train junior staff.
• Strong organizational skills to manage multiple projects.
• Ability to collaborate with cross-functional teams.
• Proficiency in tracking and reporting KPIs.
• Willingness to travel occasionally for business opportunities.

Benefits

• Opportunity to work with a dynamic and ambitious team.
• Engaging work environment with supportive colleagues.
• Access to training and mentorship programs.
• Participation in exciting media events and client trips.
• Recognition and awards for performance.