Director of Product Marketing – Wellbeing Vertical - Remote

Overview

As the Director of Product Marketing for our Wellbeing vertical, you will develop and execute strategic marketing initiatives that accelerate growth and enhance market position.

In Short

• Lead a team of two individual contributors in the marketing department.
• Drive strategic marketing planning and execution for the wellbeing vertical.
• Implement innovative marketing strategies and go-to-market plans.
• Manage and optimize marketing budgets.
• Foster collaboration across matrixed teams.
• Balance hands-on execution with strategic oversight.
• Experience managing both legacy brands and high-growth initiatives.
• Strong financial acumen and results-oriented mindset.
• Knowledge of the wellbeing or healthcare software industry preferred.
• Effective communicator with exceptional interpersonal skills.

Requirements

• Proven track record in leading high-performing marketing teams.
• Strong strategic thinking combined with tactical execution capability.
• Adept at navigating complex organizational structures.
• Experience in budget management and resource optimization.
• Results-oriented mindset with a focus on measurable outcomes.
• Ability to inspire and guide team members.
• Effective communicator across all organizational levels.
• Experience in the healthcare technology sector is a plus.
• Hands-on approach to marketing activities.
• Ability to balance resource allocation and strategic priorities.

Benefits

• Opportunity to work with dynamic technology solutions.
• Collaborate with a passionate team dedicated to improving healthcare.
• Make a real impact on healthcare efficiency and quality of care.
• Career growth and development opportunities.
• Inclusive environment that values diversity.