Customer Insight Lead - Remote

Overview

PetLab Co. is seeking a Customer Insight Lead to guide our customer insights strategy, turning data into actionable marketing and retention opportunities. This role is critical for an analytical yet creative thinker skilled in understanding customer behaviors to drive ad performance and enhance the customer experience.

In Short

• Drive customer acquisition and retention through data-driven insights.
• Utilize customer feedback and behavior data to guide paid media strategies.
• Collaborate with CRM team to enhance retention and LTV.
• Synthesize diverse data sources into actionable customer profiles.
• Work cross-functionally to optimize customer experience.

Requirements

• 4+ years in customer insight/research roles.
• Extensive experience in eCommerce, particularly in DTC and subscription businesses.
• Strong analytical skills with a data-driven approach.
• Effective communicator with the ability to present insights to senior stakeholders.
• Experience developing systems for continuous customer insights.

Benefits

• Private Health Care through Vitality.
• Generous Annual Leave - 28 days + public and bank holidays.
• Flexible Working Hours.
• Employee Assistance Programme.
• Generous Learning and Development Budget.