Marketing Manager - Language Qualifications - Remote

Overview

PeopleCert is seeking a dynamic and results-driven Marketing Manager - Language Qualifications to spearhead our marketing efforts in China. This role is pivotal in driving brand awareness, engagement, and product adoption within the local market.

In Short

• Implement and monitor local marketing plans aligned with global strategy.
• Articulate the unique value proposition of products to the local market.
• Develop and adapt engaging content tailored to the Chinese market.
• Identify effective marketing activities for different channels.
• Design and execute digital marketing campaigns.
• Manage local social media channels for maximum reach.
• Oversee website content localization for the Chinese audience.
• Plan and execute offline marketing activities and events.
• Lead local PR initiatives to enhance brand visibility.
• Analyze competitive landscape and consumer behavior.

Requirements

• Bachelor’s degree in marketing or related field; Master’s preferred.
• Min 3 years of experience in offline/digital marketing.
• Exceptional written and verbal communication skills in English.
• Solid understanding of digital marketing tools and platforms.
• Excellent people and management skills.
• Problem-solving and analytical capabilities.
• Well organized and able to work in a fast-paced environment.
• Attention to detail.

Benefits

• Competitive remuneration package.
• Work in an international, dynamic atmosphere.
• Two free vouchers for certifications per year.
• Huge learning experience in a global environment.
• Constant personal and professional development.
• 100% Virtual Hiring Process.