Retention Marketing Specialist - Remote

Overview

The Retention Marketing Specialist will play a crucial role in supporting the marketing team's initiatives and contributing to overall brand-building strategies for a consumer products brand incubator focused on eCommerce marketing.

In Short

• Develop and execute email and SMS marketing strategies.
• Lead retention marketing programs across various channels.
• Create and manage subscription workflows for customer retention.
• Collaborate with cross-functional teams for cohesive campaign execution.
• Analyze campaign performance to optimize strategies.
• Manage customer loyalty and referral programs.
• Oversee list building and conversion flows.
• Maintain marketing calendars for promotions and product launches.
• Support omnichannel efforts in retail and marketplaces.
• Enhance customer engagement and drive revenue growth.

Requirements

• Strong analytical skills with a track record in revenue growth.
• Hands-on approach with A/B testing and experimentation.
• Passion for nurturing long-term customer relationships.
• Expertise in developing and analyzing customer retention campaigns.
• Deep understanding of marketing tools and strategies.

Benefits

• Opportunity to work with a global staffing and recruiting agency.
• Collaborative work environment with cross-functional teams.
• Chance to contribute to brand-building strategies.
• Remote work flexibility.
• Access to professional development opportunities.