Marketing Manager at Ocumeda - Remote

Overview

As a Marketing Manager at Ocumeda, you will be the driving force behind the development and implementation of our marketing strategy, focusing on B2B and B2B2C marketing with an emphasis on content marketing.

In Short

• Develop and implement comprehensive marketing strategies.
• Focus on B2B marketing to acquire new optician partners.
• Support B2B2C marketing with relevant materials for customer acquisition.
• Manage and brief agencies to ensure consistent messaging.
• Plan, create, and optimize media content.
• Analyze market data and audience insights for decision-making.
• Maintain a consistent brand presence across all touchpoints.
• Assist with social media management.
• Collaborate with internal teams for integrated campaigns.

Requirements

• Bachelor's degree in Marketing or related field.
• At least 3 years of experience in a similar role.
• Strong skills in performance and content marketing.
• Experience with digital marketing tools.
• Excellent project management skills.
• Team player with the ability to work independently.
• Data-driven marketing skills with analytical tools.
• Fluent communication skills in German and English.

Benefits

• Join a leading teleophthalmology platform in Central Europe.
• Work in a dynamic and entrepreneurial team.
• High degree of responsibility and creative opportunities.
• Flexible working hours and remote work options.
• Wellbeing and mental health support.
• Competitive salary package.