Director of Revenue Marketing - Remote

Overview

Niche is the leader in school search, dedicated to making the process of researching and enrolling in schools easy, transparent, and free. We assist millions in finding the right school and help institutions recruit best-fit students.

In Short

• Drive demand generation and revenue growth across B2B.
• Develop and execute comprehensive marketing strategies.
• Oversee a team dedicated to demand generation and marketing initiatives.
• Implement best practices for lead generation and conversion.
• Manage multi-channel marketing campaigns.
• Provide strategic oversight for onsite and virtual events.
• Analyze key performance metrics to optimize campaigns.
• Collaborate closely with sales and product teams.
• Mentor and manage a marketing team.
• Utilize data to refine targeting and messaging strategies.

Requirements

• Bachelor’s degree in Marketing, Business, or related field; MBA is a plus.
• 8+ years of B2B marketing experience; 3 years in a leadership role.
• Proven success in demand generation and ABM strategies.
• Strong knowledge of marketing automation tools and CRM platforms.
• Experience in managing event marketing programs.
• Excellent analytical and communication skills.
• Strong project management abilities.
• Experience in the education sector is a plus.
• Familiarity with customer segmentation and buyer personas.
• Proficiency in developing tailored marketing strategies.

Benefits

• Flexible work environment; remote or in-office options.
• Competitive salary with performance-based compensation.
• Comprehensive health benefits including dental and vision.
• Flexible Paid Time Off policy.
• Stipend for home office setup.
• 12 weeks fully paid parental leave.
• 401(k) with employer match.
• Immediate impact on company operations and users.
• A supportive team culture.
• Opportunities for professional growth.