Retention Marketing Manager - Remote

Overview

The Retention Marketing Manager will contribute to digital marketing campaigns, develop new initiatives, and lead a team to enhance customer retention strategies in a leading iLottery solutions company.

In Short

• Full-time position in a dynamic, interactive workplace.
• Focus on retention marketing for Casino, sportsbook, and Lottery verticals.
• Collaborate with analytics and marketing teams to optimize player engagement.
• Lead a small team of retention and QA specialists.
• Utilize data-driven insights for campaign strategies.
• Develop and analyze retention marketing campaigns.
• Manage client relationships and secure approvals for strategies.
• Stay current on marketing trends and compliance requirements.
• Work with cross-functional teams to enhance customer satisfaction.
• Experience in managing multiple campaigns monthly.

Requirements

• Five years of experience in iGaming or related fields.
• BA/BS in Marketing or equivalent experience.
• At least two years of people management experience.
• Excellent communication and analytical skills.
• Ability to thrive in a fast-paced environment.
• Experience with ESPs like Bloomreach or Salesforce preferred.
• Strong strategic planning skills.
• Attention to detail in communications and marketing materials.
• Ability to work independently and collaboratively.
• Knowledge of email marketing best practices.

Benefits

• Opportunity for career growth in a transformative industry.
• Work in a fully remote environment.
• Dynamic and interactive workplace culture.
• Engage in meaningful work that raises revenue for good causes.
• Collaborative team environment.