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Retention Marketing Manager - Remote

Posted 5 weeks ago

Overview

The Retention Marketing Manager will be responsible for developing and executing strategies to engage and retain customers, focusing on enhancing customer loyalty and reducing churn through targeted marketing initiatives.

In Short

  • Create and implement retention marketing campaigns that target existing customers to drive engagement and repeat purchases.
  • Analyze customer behavior and feedback to identify opportunities for improving retention strategies.
  • Work closely with cross-functional teams to ensure alignment in messaging and initiatives that foster customer loyalty.
  • Monitor key performance indicators (KPIs) related to retention and provide regular reports to stakeholders.
  • Experiment with A/B testing to optimize campaigns and improve overall effectiveness.

Requirements

  • Proven experience in retention marketing or related field.
  • Strong analytical skills and experience with data analysis.
  • Excellent communication and collaboration skills.
  • Ability to work in a fast-paced environment and manage multiple projects.
  • Familiarity with marketing automation tools and CRM systems.

Benefits

  • Competitive salary and performance bonuses.
  • Health, dental, and vision insurance.
  • Flexible working hours and remote work options.
  • Opportunities for professional development and growth.
  • Collaborative and inclusive company culture.

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