Senior Marketing Manager - Remote

Overview

Native is a next-generation liquidity infrastructure that transforms traditional inventory-based trading with a credit-driven model. Powered by our Credit Margin Engine, Native ensures liquidity is available precisely when and where it’s needed, all through a single API. This creates a frictionless experience for DeFi participants, while seamlessly abstracting chain complexities for any ecosystem or dApp.

In Short

• Design and implement end-to-end marketing campaigns to drive hype, awareness, and adoption of new business product lines.
• Stay up to date with the latest industry trends and best practices, identifying new opportunities to enhance platform engagement and expand to new channels.
• Lead and oversee reporting on the growth and health of social media communities, using insights to refine strategies continually.
• Develop and manage the content calendar across all marketing channels, ensuring alignment with overall business goals.
• Define and execute a best-in-class approach to community engagement on various platforms.
• Cultivate a deep understanding of Web3 consumers and app developers to tailor marketing efforts effectively.
• Monitor key performance indicators (KPIs) and marketing metrics across all channels, using data to inform decisions.
• Create and oversee the production of engaging long-form and short-form content, including articles, presentations, narratives, social media posts, and other marketing assets.
• Act as a strategic advisor to cross-functional teams, providing input on brand positioning and audience engagement tactics.

Requirements

• 6-8 years of experience in content marketing, writing, and campaign management, with a proven track record of success on platforms such as Twitter, LinkedIn, and Reddit.
• Demonstrated expertise in running high-impact growth marketing campaigns for technical audiences and end consumers.
• Exceptional creativity and strong writing skills, including experience producing both fast-moving micro-content for social media and longer-form articles.
• Advanced knowledge of DeFi, crypto, blockchain, and Web3 technologies, with the ability to translate technical concepts into engaging narratives.
• Proven ability to lead and thrive in a collaborative, fast-paced start-up environment, adapting quickly to evolving priorities.
• In-depth understanding of target audiences across multiple platforms, with the ability to engage them effectively in real-time.
• Experience in content creation tools such as Adobe Creative Suite, Canva, and basic video editing software is a plus.
• Strong analytical skills to track and interpret marketing performance metrics, driving data-driven decision-making.
• Strong communication skills and fluent in English.

Benefits

• Opportunity to lead marketing initiatives in a fast-paced, dynamic environment.
• Collaborate closely with cross-functional teams.
• Work in a growing company at the forefront of DeFi technology.