Senior Marketing Manager - Remote

Overview

The Senior Marketing Manager will develop and execute multi-channel marketing initiatives to drive measurable business growth for a coaching platform aimed at Etsy entrepreneurs.

In Short

• Full-Time remote role based in the US.
• Manage lead generation and performance marketing strategies.
• Oversee a small marketing team and multiple campaigns.
• Utilize analytics tools to optimize marketing performance.
• Develop content and marketing initiatives across various platforms.
• Experience in eCommerce or SaaS is essential.
• Hands-on experience with paid advertising across social media.
• Strong organizational and project management skills required.
• Background in personal brands or coaching is a must.
• Opportunity to work with a dynamic team focused on innovation.

Requirements

• 5+ years of experience in marketing management.
• Expertise in lead generation and performance marketing.
• Strong understanding of KPI tracking and data analytics.
• Experience with automation tools like HubSpot and Kajabi.
• Proficiency in managing paid advertising campaigns.
• Experience in social media and email marketing.
• Ability to manage affiliate programs effectively.
• Experience with website optimization using platforms like WordPress.
• Strong team management and collaboration skills.
• Proficiency in graphic design tools like Canva or Photoshop.

Benefits

• Competitive salary based on experience.
• Work from anywhere with a results-driven approach.
• Flexibility to implement new ideas and strategies.
• Join a creative and innovative team.
• Flexible PTO and health benefits after 90 days.