Senior Director, Demand Marketing Strategy - Remote

Overview

This role is remote, but our ideal candidate will work EST hours. Are you an expert in demand marketing strategy? Do you love solving complex marketing challenges? Is deep expertise in B2B marketing best practices, including Account-based Marketing (ABM) a hallmark of your CV? If so, this role may be just the one for you. Marketbridge is looking for a Senior Director, Demand Marketing Strategy to join our team of talented marketing professionals. Working within our Demand Strategy practice, you’re an experienced marketing leader, passionate about connecting business strategy to marketing strategy, and building results-oriented, demand marketing programs.

In Short

• Serve as a competent, confident expert advisor to the client, helping them think through their marketing strategies as they relate to business strategies and imperatives.
• Work with the client to determine short- and long-term marketing performance objectives and critical milestones.
• Lead the development and presentation of comprehensive demand marketing programs and ABM campaigns for clients.
• Collaborate with Account Management and Brand Strategist to inform approaches and decisions related to buyer experience.
• Work closely with the Account leads to ensure alignment with client realities.
• Collaborate with Marketbridge SMEs across various teams to bring demand marketing initiatives to life.
• Support marketing and sales alignment and enable active sales support of marketing-driven programs.
• Review data analysis to inform planning.
• Contribute to the further advancement of the Demand Marketing practice.

Requirements

• Minimum 10 years demand experience.
• A successful track record navigating enterprise-level organizations.
• Experience working with senior leadership and executive management.
• Proven expertise in leading-edge, B2B marketing practices.
• An ability to translate high-level strategic thinking into meaningful customer experiences.
• Experience in developing multi-channel marketing programs.
• Hands-on experience utilizing ABM platforms.
• Sound understanding of key B2B marketing technologies.
• Experience analyzing results and ensuring continuous improvement.
• Demonstrated success in a leadership role.

Benefits

• Flexible PTO, summer Fridays, and paid parental leave.
• Comprehensive medical benefits and free premium access to the Calm app.
• 401(k) with a 3% company contribution.
• A professional development fund and continuous learning programs.
• Company-provided laptop & accessories, monthly Wi-Fi & cell stipend.