Vice President of Content Marketing - Remote

Overview

The Remote Vice President of Content Marketing will be responsible for crafting and executing a comprehensive content marketing strategy that builds brand authority, engages diverse audiences, and fuels business growth. This senior leader will oversee a multi-channel content ecosystem, including editorial, video, social, SEO, thought leadership, and campaign content and ensure alignment with MARA’s overarching business goals.

This role requires a blend of strategic vision, creative leadership, and operational excellence, with the ability to inspire teams, manage complex initiatives, and measure success.

In Short

• Define and own the company’s content marketing vision, mission, and strategic roadmap.
• Partner with executive leadership to ensure content supports corporate objectives, product launches, and brand positioning.
• Develop audience-centric content strategies informed by data, market insights, and brand identity.
• Oversee the creation of high-impact content across formats (articles, videos, infographics, podcasts, whitepapers, case studies, and more).
• Ensure all content aligns with brand voice, quality standards, and compliance requirements.
• Implement editorial guidelines, workflows, and governance models for consistency and scalability.
• Lead, mentor, and build a high-performing global content team, including writers, editors, and strategists.
• Collaborate cross-functionally with communications, design, and growth teams.
• Leverage analytics to track performance, measure ROI, and optimize content strategies.
• Drive organic growth through SEO, content distribution, and strategic partnerships.

Requirements

• 10+ years in marketing or communications, with at least 5 years in leadership roles.
• Proven track record of building and scaling successful multi-channel content programs.
• Exceptional writing, editing, and storytelling skills, with a portfolio of high-impact campaigns.
• Strong analytical and strategic thinking abilities.
• Experience managing large budgets and complex cross-functional projects.
• Experience in product marketing is a strong plus.
• Expertise in SEO, content analytics, and digital distribution channels.
• Ability to thrive in a fast-paced, growth-oriented environment.

Benefits

• Flexible work environment.
• Opportunity to lead a global team.
• Engage in creative and strategic projects.
• Competitive salary and benefits package.
• Professional development opportunities.